In the Papers
Top tech news from the papers
In The Papers 31 March
- Collison brothers raise funds for Stripe
- Xilinx acquires Belfast telecoms firm
- Facebook launches Deals in Ireland
- Google explores 'social search'
- Tablet sales to boost annual IT spend
ENN Click
Digital media blog from ENN Content Services
So your boss thinks marketing is a waste of time?
At ENNclick we are sometimes approached by marketing professionals who see the need for revitalised marketing collateral. But sometimes their bosses don't. Marketing executives can find themselves fighting board-level misconceptions about the value of the marketing function itself. If you are a marketing person and you are trying to reinvigorate your company's messaging, here are some of the (unspoken) assumptions you may face, along with suggested responses for tackling them...So your boss thinks marketing is a waste of time? is a post from: ENNclick - Expert copywriters in Dublin, Cork and Edinburgh.
Weekly Digest
Top IT stories of the week
Weekly Digest Issue No. 559
- Good week on the jobs front
- Collisons do it again
- All change at the top for Twitter
- eBay ramps up competition with Amazon
Web Pick
23 March 2011 by Ralph Averbuch
Mozilla Firefox 4 - It’s been a long time coming but now it’s here. At time of writing the latest generation of the Firefox browser, version 4, has been downloaded over 10 million times and 24 hours have yet to pass. Firefox was a breath of fresh air when it first arrived into a browser market in stagnation due to the near total dominance of Microsoft’s Internet Explorer. Slowly that began to change as Firefox proved it could be done better. At it’s peak Firefox had 24 percent of the browser market, doing relatively better in Europe than the USA. That’s now more like 21pc but the big loser has been IE. Today we have three strong contenders in the recently launched IE9 (Vista and Win7 only) Google’s Chrome and, of course, Firefox. That revival in browser competition is thanks in great part to the not-for-profit team behind Firefox and this latest version will continue that trend.
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Caped Koala Studios has built a virtual world for kids, combining education and social networking 