In the Papers
Top tech news from the papers
In The Papers 31 March
- Collison brothers raise funds for Stripe
- Xilinx acquires Belfast telecoms firm
- Facebook launches Deals in Ireland
- Google explores 'social search'
- Tablet sales to boost annual IT spend
ENN Click
Digital media blog from ENN Content Services
How to analyse Google Analytics metrics (part one)
For any business with a web presence Google Analytics is an essential tool that provides vital information about the traffic to your website. But with so many figures and metrics to analyse it’s easy to be overwhelmed. This how-to video outlines some important metrics and gives the Google Analytics ‘beginner’ insight into how to analyse them.
If you are serious about your website you need to understand how it is performing for you. Are people visiting your site? Are they engaging with your site? Where are they coming from? What are they interested in? Google Analytics can help you answer all of these questions – giving you real, actionable intelligence that can help you understand your visitors and what they want from you.
The vast amount of data Google Analytics presents you with can be a little bit mind-boggling, making it tricky to identify the information that’s going to be most useful to you. In the first part of this Google Analytics how-to I take a look at the Audience metric and highlight some of the interesting figures to look out for.
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Do you use Google Analytics to analyse your web traffic? What key metric do you look out for?
Main image: Janelle (Flickr)
How to analyse Google Analytics metrics (part one) is a post from: ENNclick - Expert copywriters in Dublin, Cork and Edinburgh.
How to analyse Google Analytics metrics (part one) is a post from: ENNclick - Expert copywriters in Dublin, Cork and Edinburgh.
Weekly Digest
Top IT stories of the week
Weekly Digest Issue No. 559
- Good week on the jobs front
- Collisons do it again
- All change at the top for Twitter
- eBay ramps up competition with Amazon
Web Pick
23 March 2011 by Ralph Averbuch
Mozilla Firefox 4 - It’s been a long time coming but now it’s here. At time of writing the latest generation of the Firefox browser, version 4, has been downloaded over 10 million times and 24 hours have yet to pass. Firefox was a breath of fresh air when it first arrived into a browser market in stagnation due to the near total dominance of Microsoft’s Internet Explorer. Slowly that began to change as Firefox proved it could be done better. At it’s peak Firefox had 24 percent of the browser market, doing relatively better in Europe than the USA. That’s now more like 21pc but the big loser has been IE. Today we have three strong contenders in the recently launched IE9 (Vista and Win7 only) Google’s Chrome and, of course, Firefox. That revival in browser competition is thanks in great part to the not-for-profit team behind Firefox and this latest version will continue that trend.
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Caped Koala Studios has built a virtual world for kids, combining education and social networking 